News & views
21Jun '16
AI: no more silk purses from sows ears? (first published in Professional Marketing)
Artificial intelligence, or rather ‘applied intelligence’ is one of the hot topics for conferences in 2016, but what are the benefits of law firms using real time data analysis to support marketing claims of excellence?
- AI & big data
- Law firm directories
- Marketing strategy
- Law firm marketing
- Legal market research
16Dec '14
Are the legal directories ripe for disruption?
Sue Bramall explroes the pros and cons of the far from perfect system for gathering client testimonials for legal directories.
- Law firm directories