News & views

09Oct '24

Judging the Lexis Nexis Legal Awards 2025: Business Development

Is it time that your hard work got some recognition from an award? I’ve been asked to join the panel of judges for the Lexis Nexis Legal Awards again ...

• Law firm marketing
• Team
• Time management
• Legal awards (UK)
• Marketing strategy
• Lawyer marketing

09Jul '24

How to avoid the pitfalls of 'greenwashing' claims (First published in Managing for Success)

The Law Society has published its guidance on the impact of climate change on solicitors and it includes warnings on the perils of greenwashing. Sue Bramall looks at the challenges for law firms and their marketing teams.

• International
• Knowledge management
• Law Consultancy Network
• Lawyer marketing
• Law firm websites
• Law firm start-ups
• Law firm marketing
• Legal awards (UK)
• Legal newsletters
• Marketing plans
• Marketing strategy
• Team

06Jun '24

Five ways to fine tune your legal copywriting

Good legal copywriting faces the challenge of balancing legal accuracy with plain English and commerciality. We share our advice on how to improve your legal copywriting, to ensure you become an editor’s go-to expert.

• Content strategy
• Internet search results
• Law firm websites
• Legal content
• Legal writing tips
• Marketing strategy

14Feb '24

Does your law firm marketing team have a digital housekeeping plan?

Your law firm probably has an inventory of all the technology hardware you have purchased, and a calendar of key dates, such for your insurance renewal – but are you quite so diligent with the housekeeping of digital assets, especially those which form part of your brand value?

• E-marketing
• GDPR
• Knowledge management
• Law Consultancy Network
• Law firm marketing
• Law firm start-ups
• Law firm websites
• Lawyer marketing
• Marketing budgets
• Marketing plans
• Marketing strategy
• Time management

14Jan '24

Chat GPT and generative AI: eight questions the ICO recommend you should ask

The ICO is warning that ChatGPT carries with it a range of concerning legal issues,

• AI & big data
• Legal content
• Law firm marketing

07Nov '23

ASA warns of misleading advertising to older people

The Advertising Standards Authority has warned against misleading advertising to older people.

• Law firm marketing
• Legal content
• Content strategy
• Diversity & inclusion

30Oct '23

Could your firm be liable for a complaint from an individuals who is not a client?

Legal Ombudsmen Scheme Rules do not state that the complainant must be a firm’s client.

• Law firm marketing
• Marketing strategy

30Oct '23

The Legal Services Board publishes new report on complaint handling with consumers

The Legal Services Board have published new research on the challenges faced by consumers when complaining about legal services

23Oct '23

Food for Thought at The Law Society Future of Work Conference 2023

Sue Bramall joined Emma Egerton-Jones to host a session on “Your firm, Your Brand” at the Law Society Future of Work Conference 2023, Thursday 19 October 2023, in London.

• Law firm marketing
• Lawyer marketing